Performance Driven Outdoor Media
Paid campaign kilometres travelled
Times from Australia to India
Times around the Earth
Planet Fitness were launching a new gym in the Springfield region in Brisbane. With limited Out Of home options the team wanted to focus on a hyper targeted area to promote their new store launch.
The campaign hit the road with 10 drivers who lived and drove around the Springfield region. The store opening had a huge success which lead to another campaign being booked for another gym.
Indofoods are one of the world’s largest providers of Indonesian noodles. With the business hitting a 50 year milestone they wanted to flood the streets across Melbourne, Sydney & Brisbane for a brand awareness campaign.
The campaign rolled out across 3 major cities in a successful fashion, the client was so happy with the campaign they extended the campaign for another 13 weeks.