Performance Driven Outdoor Media

Road Safety Commission

97,741

KM Driven

28

Cars

Objective

Road Safety Commission came back for their 3rd campaign as they wanted to target tired drivers on road. Not only did they want to target the Perth Metro area RSC look to target 6 other regional towns in WA to further spread their message.

Solution

Ads On Wheels launched the campaign out of 8 different install locations across WA. All drivers that where selected on the campaign where either; shift workers or travelling away over the holiday break to further spread the message to motorists on the road.

97,741

Paid campaign kilometres travelled

18,375,308

Impressions

2.44

Times around the Earth

More case studies

35 Cars

Auto Masters

Objective

With over 40 shops across the Perth Metro, Auto Masters where after a marketing strategy that would dominate the streets in the metro area.

Solution

Ads On Wheels wrapped 35 cars in a couple of days and hit the road with over 200% of guaranteed kilometres. This resulted in Auto masters extending their campaign.

50 Cars

Road Safety Commission

Objective

The objective for the WA Road Safety commission was a simple one which made it easy to execute to maximum potential. The goal was to inform the public of the current road safety message that the WA Road Safety Commission was campaigning. This Ads on Wheels campaign ran along side other advertising mediums such as billboards and bus backs, to help flood the streets. With this campaign, Ads on Wheels chose the drivers that were doing the most kilometres in the Perth Metropolitan as it wasn’t area specific.

Solution

The campaign had a target of 50,000kms to be covered at at the end of the month the Ads on Wheels drivers covered almost double the target; 93,619kms in just 1 month to be exact. The drivers were selected to target all of the main roads throughout the Perth metropolitan and peak hour driving. The campaign was ran through the media agency Initiative and they were extremely happy with the response.

Our Trusted Partners

Are you ready to give your business the ultimate exposure?

Register your interest now and one of our friendly consultants will be in touch.

Frequently Asked Questions

How do I get paid as a driver?
Once an active campaign starts you will receive your driver onboarding. Inside you will find a secured link to add your banking details so we can pay you each month. Please note, you do not get paid on your qualification drive.
Do I get paid the more I drive?
No - each driver is paid a fixed campaign rate. This rate will vary depending on campaign length and wrap type and ranges from $200 - $2,200 per campaign.
Is production & installation included?
All P&I cost are included in our prices. We also include the full creative process with our in house design team.
What is the minimum campaign length?
Ads On Wheels campaigns run between 6-26 weeks.
Test advertiser FAQ
This must be added before making the selection in the adveritser FAQ, you can think of this like a pool of FAQ's to choose from
What sort of vehicles do the drivers have?
We range from SUV's, sedans, hatchback's, wagon's and ute's. Each vehicle that comes onto the platform goes through a strict verification process to make sure it meets our criteria.
Who are the drivers?
With over 20,000 drivers on the platform we have a range of different drivers. These vary between your; ride share, delivery, sales, school mums and everyday driving type of drivers.
What is the driver safety?
Ads On Wheels monitors your driving safety while you are on a campaign to make sure you meet our safe driving criteria for a live campaign.
Can I choose who I advertise for?
Yes - you are in control who you advertise for.
How does the install work?
Ads On Wheels has an installer network across Australia. Once we match you with an advertiser we will find you an install location that is nice and close to your home - installs take around 45-60 minutes depending on what wrap type the campaign is.
Learn More

See more from us

Testimonials

More from our clients

Visit Us

We would love to meet you