Performance Driven Outdoor Media

Ads On Wheels New Campaign for The Coffee Commune

Australian company Ads on Wheels will run a three month campaign for the coffee entrepreneur to promote his latest venture, The Coffee Commune.

Di Bella created The Coffee Commune in April 2021 as a method for hospitality professionals and cafe lovers to collaborate and grow their businesses.

The collaboration with app-based promoters Ads on Wheels comes after their recent entrance into the Queensland market, with over 200 vehicles out on the roads promoting various partners.

Di Bella said: “We pride ourselves on doing things differently at The Coffee Commune and while we have tried different marketing tactics over the past year we feel we haven’t got the cut through or ROI that we expected.

“We were super impressed with the Ads on Wheels concept and even though it is relatively new to Queensland we thought it would be a great way to get our brand out to a broad market. The opportunity to have a fleet of 10 privately owned vehicles with our Coffee Commune brand travelling around the north side of Brisbane at all hours of the day and night is really appealing.

“We all know how invasive outdoor advertising has become and with Brisbane enjoying such a popular outdoor lifestyle I am sure these vehicles will be unmissable.

“The other aspect which really impressed me was the vehicle tracking system which Ads on Wheels provides via a heat map where we can identify where each and every vehicle in our campaign has travelled at any time during the day or night. We also have a dedicated commitment for each of our ten drivers to undertake a certain number of kilometres each month so it’s very accountable.

“I don’t know of any other media which can provide this tracking information and statistics so readily, it’s a great resource to have at our fingertips.”


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Frequently Asked Questions

How do I get paid as a driver?
Once an active campaign starts you will receive your driver onboarding. Inside you will find a secured link to add your banking details so we can pay you each month. Please note, you do not get paid on your qualification drive.
Do I get paid the more I drive?
No - each driver is paid a fixed campaign rate. This rate will vary depending on campaign length and wrap type and ranges from $200 - $2,200 per campaign.
Is production & installation included?
All P&I cost are included in our prices. We also include the full creative process with our in house design team.
What is the minimum campaign length?
Ads On Wheels campaigns run between 6-26 weeks.
Test advertiser FAQ
This must be added before making the selection in the adveritser FAQ, you can think of this like a pool of FAQ's to choose from
What sort of vehicles do the drivers have?
We range from SUV's, sedans, hatchback's, wagon's and ute's. Each vehicle that comes onto the platform goes through a strict verification process to make sure it meets our criteria.
Who are the drivers?
With over 20,000 drivers on the platform we have a range of different drivers. These vary between your; ride share, delivery, sales, school mums and everyday driving type of drivers.
What is the driver safety?
Ads On Wheels monitors your driving safety while you are on a campaign to make sure you meet our safe driving criteria for a live campaign.
Can I choose who I advertise for?
Yes - you are in control who you advertise for.
How does the install work?
Ads On Wheels has an installer network across Australia. Once we match you with an advertiser we will find you an install location that is nice and close to your home - installs take around 45-60 minutes depending on what wrap type the campaign is.
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